Marketplaces like Etsy and Creative Market are cool, but, like, here's the thing. Platforms keep changing stuff, fees go up and down. Your product rankings? They're not really yours to control. But your own online store? That's like your own digital shop that you can run however you want. You decide how to show your stuff. What prices to set. Building direct relationships with customers. It's open all the time. Selling your digital products exactly how you want. and making money even when you're busy creating new stuff. If you're only selling on marketplaces without your own store. It's kind of like letting someone else be the boss of your business. Don't do that to yourself!